What Is Adsense

Adsense is a contextual advertising program by Google which allows website publishers to generate revenue from their sites by placing ads from the Google Adwords network on them. Each time these ads are clicked on by one of your visitors you earn a share of the revenue that Google makes from charging that particular advertiser.
Below is a summary of how the program works and the steps you will need to take to implement it.
1. You join Adsense and on acceptance into the program become an Adsense Publisher.
You will now have your own Adsense account in which you will be able to create the ad code to place on your website and monitor the results of your campaigns.
2. Create your custom Adsense javascript code:
You can do this by logging into your account inside which you will be able to choose the particular ad format and ad color that you want to place on your website. The code your selections will generate will appear like this:

<script type="text/javascript"><!-- google_ad_client = "your publisher id will be here"; google_ad_width = width of chosen ad format; google_ad_height = height of chosen ad format; google_ad_format = "chosen ad format"; google_ad_type = "whether text only or text and image ad"; google_ad_channel ="the channel you have placed this ad in"; google_color_border = "chosen border color"; google_color_bg = "chosen background color"; google_color_link = "chosen link color"; google_color_url = "chosen url color"; google_color_text = "chosen text color"; //--></script> <script type="text/javascript" src="http://pagead2.googlesyndication.com/pagead/show_ads.js"> </script>

3. You can then place this code inside your website template:
Make sure you've chosen an ad format which will fit into the space available in your template. Once you have uploaded your page to your server the Adsense ads will automatically be generated.
4. Google's content matching technology will deliver ads that are relevant to the page content you have placed the code on:
It may take anywhere from a few minutes to an hour but Google will start delivering ads that match your content. This is the real perk of Adsense - ads that match the content of your page so that they are relevant to what your visitors are reading and thinking about at the time and so more likely to be clicked on.
In Google's own words:
"Google AdSense™ automatically delivers text and image ads that are precisely targeted to your site and your site content—ads so well-matched, in fact, that your readers will actually find them useful"
For more information on where the ads actually come from and how which ads appear is determined take the Adsense Tour.

How To Find Profitable Adsense Niches

How To Find Profitable Adsense Niches

The profitability of an Adsense niche is primarily based on the amount that Adwords advertisers are spending to compete in that niche.
Remember that an Adsense ad is only an Adwords ad that is appearing on your site and not Google. The amount that an ad generates per click is therefore directly related to the amount that Adwords advertisers are paying per click. Bottom line - if they are paying more we earn more.
So how can you find out which niches (and which keywords inside those niches) advertisers are spending more money on?
I use two different methods:
1. Keyword Research With Keyword Country
As you will have probably have started to gather I cannot lay enough praise on this tool. In fact I struggle to understand how I researched, chose and targeted niche sites before I got hold of it...it's that good. Aswell as being able to search by category or keyword you can also search by price range. For example, you can decide to find keywords that have an average cpc of say between $18 and $20. If you enter this price range it will return a list of keywords which fall inside that parameter - in this case - 3957 different keyword phrases.
The top 5 rated keywords in this cpc range were: "credit card", "free credit report", "mortgage rates", "consolidate debt" and "website hosting". All you need to do is go down the list work out which ones would be suitable for an Adsense monetized information site, extend your keyword research by taking your chosen phrase and entering it into the search box, build the content, integrate the Adsense and promote your new website.
This is a simple and effective way of finding out where the advertiser dollar is being spent and consequently where the Adsense dollar may be earnt.
As a side issue - with tools like Keyword Country available you shouldnever pay for a keyword list. For less than their cost you can get access to a complete keyword database which includes extensive analysis and ratings in terms of profitability and potential for every keyword or keyword phrase entered into the search engines. Spend your money wisely.
2. Affiliate Analysis With CJ
A different method is to forget keywords for a minute and to focus on markets and their advertisers. Adwords advertisers are made up of two types of people - companies and affiliates. We can't easily find out how much companies are making but we can find out how much their affiliates are by joining up to a third part affiliate network likeCommission Junction (CJ), which connects companies that are selling products and website publishers like me and you who are willing to promote them for a commission.
My premise is that if you find the markets that are profitable for affiliates you will find the markets that are profitable for Adsense monetized sites. Why? Because a profitable market is one that you can spend a good sum of money on advertising and still make a healthy return.
Where the affiliates are earning good money, the companies and the affiliates will be spending big money on Adwords advertising.
You can find which markets are profitable in CJ by using their catrgory lists and sorting features. Once logged in simply follow this process:
1. Click on Get Links > this will take you to a categorical listing of all the advertiser programs.
2. Choose A Market From The Category List > this will bring up all the advertiser programs inside that niche category.
4. Click "3 Month EPC" > this will bring the top performing affiliate programs in that niche to the top of the pile. EPC stands for "earnings per click" (at CJ this is earnings per 100 clicks) and illustrates on average how much affiliates are earning for each set of 100 people they direct to that program. For example, the top performer in the financial services niche is a company specialising in mortagage refinance and equity release, with a massive 3 month epc of $354.90.
Now I have my profitable niches - "mortgage refinance" and "equity release" - I go to Keyword Country to see if my theory is correct. If I type in those two keyword phrases, Keyword Country will return to me average cpc, number of searches, competition, number of Adwords advertisers and profitablity rating for every keyword related to those two seperate niches. If I'm right the average CPC for these two keywords will be very high.
This is what Keyword Country told me:
Mortgage Refinance - average cpc $27.17 across 823 related keywords.
Equity Release - average cpc $10.145.
The theory proved correct and I've found two profitable niches that I could build a mini informational site around. In addition, I would integrate the appropriate high paying affiliate program which would give me a second means of monetizing my traffic.
There are hundreds and hundreds of these niches you just have to do the research and find them. If you're using the correct method and know where and how to look you'll be able to build a targeted site around a profitable niche within a few days. Again, these type of mini targeted sites are best and most effectively built using XSitePro.
Best of luck,
Kelvin
PS: I am just finishing a new site of my own which I discovered, researched and built using the methods in this article. I will post the details of it shortly with a run through of what I did, why and how. In the first day it made $20 - not bad for the first day!

How To Find A Profitable Adsense Niche

The profitability of an Adsense niche is primarily based on the amount that Adwords advertisers are spending to compete in that niche.
Remember that an Adsense ad is only an Adwords ad that is appearing on your site and not Google. The amount that an ad generates per click is therefore directly related to the amount that Adwords advertisers are paying per click. Bottom line - if they are paying more we earn more.
So how can you find out which niches (and which keywords inside those niches) advertisers are spending more money on?
I use two different methods:
1. Keyword Research With Keyword Country
As you will have probably have started to gather I cannot lay enough praise on this tool. In fact I struggle to understand how I researched, chose and targeted niche sites before I got hold of it...it's that good. Aswell as being able to search by category or keyword you can also search by price range. For example, you can decide to find keywords that have an average cpc of say between $18 and $20. If you enter this price range it will return a list of keywords which fall inside that parameter - in this case - 3957 different keyword phrases.
The top 5 rated keywords in this cpc range were: "credit card", "free credit report", "mortgage rates", "consolidate debt" and "website hosting". All you need to do is go down the list work out which ones would be suitable for an Adsense monetized information site, extend your keyword research by taking your chosen phrase and entering it into the search box, build the content, integrate the Adsense and promote your new website.

How To Make Money With Adsense

Adsense is one of the most effective ways of monetizing your traffic and the deeper you delve into it the more it will reward you. Understanding Adsense.com has been set up to help you do just that.
It covers everything from building your first website to building a virtual real estate empire. Things like how to target your keywords, how to find and target niches, how to optimize your ads...